
Keep the Same Character Across Every Scene
Vidu helps creators keep one character recognizable across scenes, shots, and styles. Start with a reference image or character concept, then check face, outfit, silhouette, and other identity details as the character moves through new settings. This workflow is useful for storyboards, short videos, and branded content that need visual continuity.
Consistency Signals for Characters
Use these tabs to judge whether a character concept is strong enough for repeated scenes. Each option highlights the visual signals, creative fit, and identity cues that help a character stay recognizable across different moments.
How to Use Consistent Character AI
Add Reference Images
Click +Reference and upload 1 to 7 reference images of the character or object, or choose references from the RefHu library or your saved creations.
Set Prompt and Options
Describe what you want the character to do, then choose settings such as resolution, aspect ratio, model, duration, generation mode, audio, and motion amplitude.
Create and Download
Click Create and let the video render, then preview the result to check identity consistency before downloading it to your device.
What Is Consistent Character AI?
Consistent character AI focuses on preserving identity across multiple outputs. The goal is continuity, not just creation. In Vidu, reference-based video setup can help you plan repeated character use across scenes, while My References and Multi-Reference Consistency guide that continuity and the AI video enhancer supports a polished final result.


Creator Drafts
Keep a creator’s look stable across posts, clips, and campaign concepts so the audience immediately recognizes the same person from one frame to the next. Vidu helps preserve key identity cues like face, outfit, and overall style while the setting, pose, or scene changes, making the content feel intentional instead of inconsistent. Teams can use saved identity cues to refine how a character appears across outputs while maintaining clearer brand presence and fewer distracting visual mismatches during review. That consistency builds trust, supports faster approval, and makes it easier to compare variations without losing the character that anchors the idea.

Marketing Tests
For marketing tests, consistent character AI helps you present the same recognizable character across multiple ad concepts, scenes, and visual styles without losing identity along the way. Building from a reusable character design gives your team a clearer baseline for comparing creative directions side by side and reviewing which version feels most on-brand, memorable, and trustworthy. Instead of distracting viewers with changing faces or outfits, you keep the character consistent so the message stays clear and the brand impression stays strong. This is especially useful when gathering early feedback on campaign ideas before moving into a larger production workflow, where one character may need to carry the narrative across story-driven ads.

Team Review
Use Team Review to align everyone on whether the character still feels like the same person before the project moves forward. When facial continuity is the main concern, the review process helps the team compare expression, lighting, and motion before approving the next scene. A shared review can catch identity drift in the face, outfit, silhouette, and overall presentation early, so the sequence stays visually coherent instead of forcing fixes later. This matters when the character is part of a story, campaign, or branded video where continuity builds trust and makes the final result feel intentional.
Prompt Formula for Consistent Character AI
Use this formula to turn the consistent character AI workflow into a clear Vidu request. It keeps the page focused on maintaining the same character identity across scenes and poses, so the face, outfit, and visual style stay steady even when you define an aged character variation or change the setting.
Source
Start by naming the exact material Vidu should use for consistent character AI: the clip, image, audio, script, face reference, or quality issue that defines the job. Add only the context that affects the output, such as format, subject, scene, duration, language, or target channel, so the first draft does not drift into a different task.
Direction
Write the instruction as a production note for consistent character AI, not as a vague creative wish. Describe what should change, what should stay consistent, and the visible or audible result you expect. Keep the request narrow enough that one generated version can be compared fairly against the original brief.
Review
Before keeping the consistent character AI result, define the review condition in plain terms: what must look natural, sound clear, remain stable, or match the intended use. Check the output in the context where it will be published, then decide whether to export, refine, or restart with a sharper instruction.
Frequently Asked
Questions
Consistent character AI is a workflow for keeping the same character identity recognizable across different scenes, poses, and settings, so the face, outfit, and overall style stay aligned. It is useful when you want a character to feel stable instead of changing from one image or shot to the next. In Vidu, the best results usually come from starting with a clear reference and checking whether the output stays coherent enough for your project.
Lock Character Consistency
Use Vidu to save character references and guide identity across new scenes, so your character stays recognizable as the story moves from one shot to the next.