Create Marketing Videos with Vidu
Marketing videos is an AI video workflow for turning product launches, campaign ideas, brand stories, and social promotions into a draft from your message, audience, and visual style inputs. It outputs a first version you can assess for fit, pacing, and creative direction, which helps teams decide what to refine next with Vidu.
Product Launch Story Hooks
Turn a new product announcement into a polished first draft that gives your team a clear view of how the launch story will land. It helps reviewers assess the opening hook, visual tone, and message clarity in one place, so you can see whether the video feels exciting, credible, and on-brand before it goes public. This matters because launch videos often define the first impression of a product, and an early draft makes it easier to align stakeholders, catch missing value points, and shape a stronger rollout around what the product is meant to achieve.
Benefit-Led Feature Stories
Turn product details into a feature story that feels clear, persuasive, and easy to evaluate. Vidu helps you transform a single capability into a marketing-ready draft that emphasizes the buyer benefit, supports the larger brand message, and gives reviewers something concrete to react to. The expected outcome is a stronger story angle that shows whether the feature deserves a bigger spotlight in your campaign. This use case matters because it helps teams move beyond specs and quickly judge whether the message is compelling enough to support launch, sales, or content planning.
Cohesive Brand Campaign Scenes
Brand campaigns need more than attractive visuals; they need a cohesive message that feels unmistakably tied to the brand. Vidu helps you review whether the tone, pacing, and creative direction reinforce the same story across every scene, so the draft feels aligned rather than generic. That early read is valuable because campaign work often involves multiple stakeholders, and a clear first version makes it easier to spot what resonates, what feels off, and what should be refined before more time goes into production.
What Are Marketing Videos?
Marketing videos are short, goal-focused videos used to promote products, explain value, and support campaigns. With Vidu, you can generate a draft for demos, promotions, and brand content, then refine the result for the channel, audience, message, and campaign goal. When a concept needs a more polished finish, film style storytelling can help guide the lighting, camera feel, pacing, and visual tone before you finalize the edit.
Choose the Right Marketing Angle
Compare marketing video directions by campaign goal, message style, and audience context. This section helps you narrow the strongest creative fit for your brand before shaping the winning angle into a scene-based draft for review.
How to Use Vidu for Marketing Videos
Upload Image Assets
Upload 1 to 7 images that represent your product, offer, or campaign message, or start with marketing image drafts when you need extra visual references for Vidu’s image-based video drafts. Choose source materials with consistent style, colors, and context so the result feels cohesive and aligned with your campaign.
Enter Prompt and Scenario
Write a clear prompt describing the video you want, then choose either a general scenario or an e-commerce advertising scenario to guide the generation.
Set Format and Generate
Select the aspect ratio and duration, then click generate to create the video and review the result before downloading or exporting it. For campaigns built around a track or jingle, shape the same review process around rhythm, pacing, and how the final cut supports the message.
Draft Versus Manual Production
Compare how Vidu turns campaign ideas, product launches, and brand promos into a reviewable video draft versus a manual production process.
| Decision Area | Vidu One Click Video | Manual Or Generic Workflow |
|---|---|---|
| Asset Starting Point | Upload 1–7 images, add a prompt, and pick a scenario to shape the draft. | Start from a script, gather assets, then build the video in separate tools. |
| Scenario Match | Choose e-commerce advertising or a general scene to guide the output style. | Match the campaign style manually through editing choices and templates. |
| Aspect Ratio Planning | Set the frame for social, feed, or presentation formats before generation. | Resize and reformat clips later for each channel or placement. |
| Duration Planning | Select a target length such as 10s, 15s, 20s, 30s, 45s, or 60s. | Trim and extend scenes after editing to fit the final runtime. |
| Review Signal | Check whether the first version fits the message, pacing, and visual direction. | Review rough cuts, then fix timing, scene order, and visual consistency by hand. |
Frequently Asked
Questions
You can create a marketing video for free in Vidu by logging in and using a text to video, image to video, or reference to video workflow to draft your first version. Free users can test ideas like a product launch teaser or brand story, then review and refine the result before moving further. Vidu helps you quickly generate campaign drafts, and you should check your current workspace settings for the latest export and usage options.
Start Creating Marketing Video Drafts
Use Vidu to turn a campaign brief into a reviewable video draft.